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Summer 2025 Color Trend | Pastel Aesthetic

Pastel isn’t just a palette—it’s a mood. Born from the powdery softness of pastel drawings, this dreamy aesthetic now shapes fashion with its whisper-soft hues and cotton-candy lightness. The main...

Pastel isn’t just a palette—it’s a mood. Born from the powdery softness of pastel drawings, this dreamy aesthetic now shapes fashion with its whisper-soft hues and cotton-candy lightness.

The main color of Pastel is air blue,muted pink, Kashmir green, Alpine oat white, and creamy purple.

Air blue is a light, soft and slightly grayish light blue, just like the vast summer sky, gentle, soothing and with a hint of coolness. Wearing it gives a sense of tranquility and freshness that can dispel the scorching heat of summer.

The muted pink, as a popular color in spring, will bring a new wave of popularity in summer. It is like the gently diffusing mist in the early morning, soft, hazy and dreamy, yet exuding an intellectual and sophisticated charm. It can be said to be the "atmospheric element" of summer outfits.

The Kashmir Green has a hint of gray, conveying a sense of minimalism and sustainability. It is particularly suitable for people with Asian skin tones and feels cooler than other colors.

The Alpine oat white has a pure color like a latte, both comfortable and fashionable. It is suitable for various texture combinations and is often seen in Pinterest search trends such as "neutral outfits" and "ivory white room decoration".

This creamy purple tone is inspired by popular trends such as Dolled Up, Fisherman Aesthetic and Surreal Soirees, bringing a dreamy and romantic atmosphere to every corner.

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